Company : ABC Fitness Location : British Columbia From : Talent CA
Collaborate closely with Marketing, Sales, Finance, and Product Management teams to align Marketing and Sales efforts with overall ABC Fitness objectives, by focusing on driving new business and increasing retention through improved visibility into new innovations and related marketing and sales performance expectations.Lead and scale our Global Marketing & Sales Infrastructure through the use of our best in class applications (SFDC, Marketo, Hubspot, etc.) to create a reliable “single source of truth” for ABC Fitness holistically.Keep leadership apprised of emerging trends to drive marketing & sales excellence, presenting analysis of opportunities and risks, and sharing competitive market information to guide organization to success.Marketing Operations:
Manage all aspects of marketing operations to ensure marketing teams are working efficiently by managing and implementing cadences and technology for how we “do marketing” such as Marketo and Hubspot, as well how we “run marketing”, analytics reporting tools and project management.Partner with internal marketing teams to design and optimize scalable processes to increase the effectiveness of demand marketing activities and bring demand generation campaigns to life across all ABC Fitness platforms.
Support marketers in running their day-to-day operations:
list uploads, system troubleshooting, process changes, campaign report generation etc.
Streamline Marketing Operations by building processes and documentation, and maintain standardized operating procedures to ensure best practices for campaign execution, lead and account data management, account prioritization, and efficient sales follow up (SLAs).Assist CMO in the annual planning process to help ensure the most effective growth programs strategy is implemented Sales Operations:
Help increase sales productivity globally by supporting strategic deal closures, and through the creation and delivery of marketing and sales performance reports and insights focused on:
consistent visibility in sales funnels for each of ABC’s 4 platforms, marketing efficiency & effectiveness and new customer acquisition, sales forecasting and related sales organization, and support strategic deal closures.
performance in total, by channel and down to individual rep level with requisite KPI’s.Work closely with Sales leaders across all platforms to drive the ongoing transformation of the sales process & sales capability by improving existing processes, and establishing new processes required to scale.Keep leadership apprised of emerging trends to drive marketing & sales excellence, understand presenting opportunities and risks, share competitive market information, guide organization to success, and support strategic deal closures.Create and manage Sales Compensation Plans and assist in setting Sales quotas to incentivize right sales behavior and motion.WHAT YOU’LL NEED:
15+ years' related experience and 10+ years as a Marketing & Sales Operations Leader, including prior experience in a demand generation and direct sales organizations.Strong knowledge of B2B2C Marketing & Sales practices with a proven ability to establish trusted business relationships across business units, gain consensus, and drive action.Experience serving as a pivotal force in shaping and improving both the efficiency and effectiveness of Marketing & Sales operations.Results-oriented leader with excellent business vision and strategic thinking and a proven track - record of solving complex problems.Excellent verbal & written communication skills with demonstrated ability to convey complex concepts and data in an accessible and compelling way.Highly results oriented, customer focused and exhibits excellent interpersonal skills.Highly collaborative and a deep ability to influence stakeholders while navigating a matrixed organization and the ability to strategically prioritize output and resources.Experience with Salesforce.com, Marketo, HubSpot etc.
and the ability to architect and manage a systems framework to support the business.WHAT’S IN IT FOR YOU:
Purpose led company with a Values focused culture – Best Life, One Team, Growth Mindset Time Off – with our open PTO policy, you pick when you want time off when it’s best for you! Days of Disconnect – once a quarter, we take a collective breather and enjoy a day off together around the globe.
#oneteam Parental & Pawternity Leave – we offer leave for when your family grows by two feet or four paws! Fitness Perk – we are committed to meeting you wherever you are in your fitness journey with a quarterly reimbursement Discounts – access to discounts with our partners, such as Dell, Microsoft & many more.
Medical/Dental/Vision coverage EAP – we get you help when you need it.
Period.
Calm App +4 – enjoy tranquility with a Calm App subscription for you and up to 4 dependents over the age of 16 And more! – so many benefits we couldn’t even fit them all here! Please note that the salary information shown below is a general guideline only and based on employees in the United States and may be different in other countries.
Salaries are based upon candidate experience, qualifications, and location, as well as market and business considerations. Our pay range for U.S.
based candidates for this position is $150,000-$190,000 USD annually.
Your recruiter can share more about the specific salary range for the job location during the hiring process.
Also, certain positions are eligible for additional forms of compensation such as bonuses. We’re committed to diversity and passion, and encourage you to apply, even if you don’t tick all the listed skillsets!ABC’S COMMITMENT TO DIVERSITY, EQUALITY, BELONGING AND INCLUSION:
ABC is an equal opportunity employer.
We celebrate diversity and are committed to creating an inclusive environment for all employees.
We are intentional about creating an environment where employees, our clients and other stakeholders feel valued and inspired to reach their full potential and make authentic connections.
We foster a workplace culture that embraces each person’s diversity, including the extent to which they are similar or different.
ABC leaders believe that an equitable and inclusive culture is not only the right thing to do, it is a business imperative.
Read more about our commitment to diversity, equality, belonging and inclusion at abcfitness.comABOUT ABC:
ABC Fitness (abcfitness.com) is the premier provider of software and related services for the fitness industry and has built a reputation for excellence in support for clubs and their members.
ABC is the trusted provider to boost performance and create a total fitness experience for over 31 million members of clubs of all sizes whether a multi-location chain, franchise or an independent gym.Founded in 1981, ABC helps over 31,000 gyms and health clubs globally perform better and more profitably offering a comprehensive SaaS club management solution that enables club operators to achieve optimal performance.
ABC Fitness is a Thoma Bravo portfolio company, a private equity firm focused on investing in software and technology companies (thomabravo.com).#LI-REMOTEIf you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us! ABC Fitness BritishColumbia
